LOEWE Paula’s Ibiza 2020 Collection.


English follows Japanese.

LOEWEのクリエイティブ ディレクターのJonathan Andersonが、LOEWE Spring 2020 Paula’s Ibizaの一部を公開。伝説のブティックPaula’s Ibizaとのコラボレーションとして展開される同コレクション。今期も鮮やかな柄のアイテムが多々登場。ヒッピーを連想させるタイダイ染のシャツや再構築Tシャツ、トロピカル柄のシャツ、エスニック系のドレスや、ショール、ポンチョなどリゾート感のあるコレクションに仕上がっている。同コレクションは、LoeweのOnlineにて発売中。尚、5月から8月に売れた商品一つにつき€40子供向けの教育プログラムに寄付される。


Loewe releasing collaboration with Paula’s Ibiza again. This collection is inspired by life style in Ibiza. This season also consists of playful colors and patterns, such as tie-dye shirt, reconstructed t-shirt, Paula hoodie, bohemian items, tropical graphic shirt, poncho and more. Loewe will be donating €40 to educational projects for children for every product sold between May and August in Loewe stores and the official webstore. This follows an initial donation of €500,000 in partnership with Plataforma de Infancia to protect children’s and adolescents’ rights. It will also launch educational programs in Spain this summer. Also donating 100,000 surgical masks to the Spanish Red Cross. In addition, aware that protection aids are of extreme importance to contain the pandemic, LOEWE is producing non-surgical masks in its Getafe factory. The masks are to be distributed to volunteer workers, LOEWE employees and their families. LOEWE Paula’s Ibiza 2020 Collection available now at their online.



Pics via, LOEWE